Blog
The Mao collar in 5 minutes flat
Whether it arouses confusion, dazzle or controversy, the Mao collar leaves no one indifferent. Sometimes confused, often applauded, regularly contested, it is undeniably among the most elegant attributes of the men's wardrobe....
The striped shirt on the front line
A fault confessed is half forgiven: we do not know whether the zebra is white with black stripes or black with white stripes. On the other hand, We know the...
The second wind of the costume
No, the men's suit has not had its last word. Blogs, magazines and influencers have been announcing its disappearance for many years; but it seems that many sold the skin...
Her Majesty the blue shirt
The other one is her. Eternal competitor of its white sister, the blue shirt occupies a special place in the dressing room of these gentlemen. To challenge the Queen's monopoly...
The art of taming the checked shirt
If the archeology of fashion recognizes the tile's millennia-old existence, it is towards Scotland that we must turn to address its recent history. From the 19th century, the famous “tartan”...
No time to dye
For over 10 years, our collections and each of our pieces have alternately betrayed our love for beautiful materials. Elemental particles of elegance, noble fibers alone determine the aesthetic power...
Of Velvet and Fresh Water
A true icon of the '70s, corduroy velvet has returned to the forefront in recent years. After half a century spent in the shadow of unsightly stereotypes, this unique and...
For Christmas, dress up to your 25th.
Ah, the holidays! Every year in December, they arrive in our lives with their sleigh full of gifts, illuminations, and bonbons. Each day, the atmosphere becomes more magical, the air...
Christmas in Solidarity
With New Year's Eve, Christmas, and New Year's Day, the upcoming weeks promise to be festive. Moments of sharing and conviviality, the year-end festivities roll out the red carpet for...
A story of exceptional accessories and workshops
Etymologically, the accessory is added to the essential. Even in its name, it evokes superfluity, revealing itself to be useless almost by nature. Fortunately for masculine style, futility and inelegance...
How to iron a shirt?
Impeccable ironing in less than 5 minutes? It may seem like a tedious task, but with the right steps and tips, you can quickly achieve flawless results. Here's our detailed...
The Moleskine, Flagship of French Workwear
A French counterpart to American denim, moleskin is a discreet material not widely known to the general public. Unlike its North American counterpart, it has never truly transcended the workwear...
The shirt glossary
Immerse yourself in our comprehensive lexicon dedicated to the world of men's shirts: from technical terms to refined finishes, discover everything you need to know about fabric, cuts, patterns, and...
the Hoodie with a capital H
Attention, small revolution. For those of us who have always sung the praises of formal style, working on a hooded sweatshirt may seem surprising. Nevertheless, it seemed important for us...
The men's coat according to Hast
Is a fall-winter collection just a fall-winter collection without coats ? The answer is no, but there is no question of leaving our values in the locker room to add...
Tie and Pocket Square: The Complete Guide
A curiosity of curiosities, the tie has accompanied men for centuries without any apparent use. It does not keep you warm, is not particularly practical, does not protect you from...
Formal Passion
The Balance or Nothing Far from being insignificant, the pursuit of a style is an adventure. A quest. A journey. It is not frivolity that animates it, much less vanity,...