Blog
Her Majesty the blue shirt
The other one is her. Eternal competitor of its white sister, the blue shirt occupies a special place in the dressing room of these gentlemen. To challenge the Queen's monopoly...
No time to dye
For over 10 years, our collections and each of our pieces have alternately betrayed our love for beautiful materials. Elemental particles of elegance, noble fibers alone determine the aesthetic power...
Of Velvet and Fresh Water
A true icon of the '70s, corduroy velvet has returned to the forefront in recent years. After half a century spent in the shadow of unsightly stereotypes, this unique and...
For Christmas, dress up to your 25th.
Ah, the holidays! Every year in December, they arrive in our lives with their sleigh full of gifts, illuminations, and bonbons. Each day, the atmosphere becomes more magical, the air...
Christmas in Solidarity
With New Year's Eve, Christmas, and New Year's Day, the upcoming weeks promise to be festive. Moments of sharing and conviviality, the year-end festivities roll out the red carpet for...
A story of exceptional accessories and workshops
Etymologically, the accessory is added to the essential. Even in its name, it evokes superfluity, revealing itself to be useless almost by nature. Fortunately for masculine style, futility and inelegance...
How to iron a shirt?
Impeccable ironing in less than 5 minutes? It may seem like a tedious task, but with the right steps and tips, you can quickly achieve flawless results. Here's our detailed...
The shirt glossary
Immerse yourself in our comprehensive lexicon dedicated to the world of men's shirts: from technical terms to refined finishes, discover everything you need to know about fabric, cuts, patterns, and...
the Hoodie with a capital H
Attention, small revolution. For those of us who have always sung the praises of formal style, working on a hooded sweatshirt may seem surprising. Nevertheless, it seemed important for us...
The men's coat according to Hast
Is a fall-winter collection just a fall-winter collection without coats ? The answer is no, but there is no question of leaving our values in the locker room to add...
Tie and Pocket Square: The Complete Guide
A curiosity of curiosities, the tie has accompanied men for centuries without any apparent use. It does not keep you warm, is not particularly practical, does not protect you from...
Formal Passion
The Balance or Nothing Far from being insignificant, the pursuit of a style is an adventure. A quest. A journey. It is not frivolity that animates it, much less vanity,...
Flannel, softness and glory
Love at first sight Is it even possible not to love it? Soft and thick, warm and comforting, generous and consistent, flannel is one of those fabrics that offer a...
Urban elegance of cargo pants
In the world of contemporary men's fashion, cargo pants have established themselves as a must-have, challenging the age-old reign of jeans. At Hast, we have embarked on an exploration of...
The T-shirt guide
It was July 1919 when publisher Maxwell Perkins agreed to publish the first novel by a certain Francis Scott Fitzgerald. The Other Side of Paradise appeared a few months later...
Legion of Honor for the officer collar
In praise of a pass that does nothing like the others Sometimes exotic, often intimidating and always remarkable, the officer collar is one of those oddities that only the male...
New Fall-Winter 2023 Collection
Guided by a timeless aesthetic, this new collection invites you to explore two destinations steeped in a fascinating past. Here, the very essence of the places transcends; noble tones and...