We are pleased to present the first swimsuits by Hast. Passionate about the men's wardrobe in the broad sense, we wanted to expand our offerings and develop this crucial piece for men on vacation, a little more technical than most of the pieces we already offer.
We turned to seersucker. A weaving technique originating from India consisting of alternating a tight thread and a loose thread, creating a fabric with a waffle effect. This original and pleasant to the touch fabric is particularly suitable for swimsuits. Its airy texture dries quickly and the high density of its wave weave makes it particularly resistant. Available in three colors, blue, green and red, our swimsuits tighten at the waist thanks to a white cotton cord finished with a pretty red wax, so that it stays in place! They are designed with a cotton and polyester fabric from Portugal and also made in Portugal.
Beyond being an important piece because every man must be elegant, including at the beach, the swimsuit is a fascinating piece due to its evolution, which is closely linked to the transformations of society.
Originally, bathing was restricted to private spaces – particularly in Antiquity – men and women bathed naked. During the 20th century, swimsuits gradually became more democratic, closely following political, social and moral developments. While at the beginning of the century, it was customary to cover one's body, whether one was a man or a woman, the first paid holidays in 1936 with the Popular Front pushed an increasing number of people to go to the seaside for weekends or holidays. Clothing, as always, followed these developments and the heat and habit gradually shortened the fabric panels. Sport also played an important role in the evolution of swimsuit cuts. Competitive swimming became widespread in the 1960s and swimsuits adapted by becoming more fitted to the body. Conversely, the 70s saw the rise of surfing and its lifestyle, with a preference for baggy swim shorts and matching long hair.
In short, the evolution of the swimsuit cannot be separated from the relationship to morals and sports practices. Nowadays, the swimsuit adapts to the context and frees itself from the constraints: it is either specialized in the sports framework, or a leisure piece worn by each person according to their preference. Even if it is tacitly accepted that mid-length swimming shorts (as we propose) are often the favorites of our contemporaries. In all circumstances, however, it must be worn with style. Shall we go swimming?
